THE first attempts to reduce costs at Radio Sport National are likely to begin in the new year with racecallers at the struggling station set to merge with those at thoroughbred broadcaster TVN, reports The Age. It says: After years of losses, the two electronic racing outlets will combine callers in a bid to stop the haemorrhaging of costs at Radio Sport National. It's believed that meetings covered by both organisations will have one broadcaster, which will be a departure from TVN and Radio Sp
THE first attempts to reduce costs at Radio Sport National are likely to begin in the new year with racecallers at the struggling station set to merge with those at thoroughbred broadcaster TVN, reports The Age.
It says: After years of losses, the two electronic racing outlets will combine callers in a bid to stop the haemorrhaging of costs at Radio Sport National. It's believed that meetings covered by both organisations will have one broadcaster, which will be a departure from TVN and Radio Sport National having callers going against each other. Further streamlining is expected in the new year. Racing executives have identified the duplication between the networks as a costly burden for the industry.
The move to amalgamate broadcasters comes after the station was rocked by another huge loss this year. In 2008, then known as radio station Sport 927, co-owner Tabcorp said it was no longer willing to give its competitors a free ride.
Tabcorp's then general manager of wagering, Robert Nason, met with Racing Victoria Ltd hierarchy and argued that either the corporate bookmakers contribute to the running of the station or the industry would be left with the shortfall from any reduced funding by Tabcorp. Tabcorp had funded the station to the tune of $4 million a year.